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Monthly Archives: April 2011
Has Andrew Marr Damaged his Reputation?
This morning newspaper and TV revelations feature Andrew Marr, the likeable BBC political presenter and former editor of the Independent newspaper. Marr has revealed that he has in the past sought and been granted a super injunction (popularly known as … Continue reading
Posted in Uncategorized
Tagged adrian g stewart, Andrew Marr, BBC
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The Big Day
Living as I do here in the USA, it has fascinated me to see the enthusiasm that has developed for the Royal Wedding this Friday. It fascinates me because I am English and surely therefore my enthusiasm should be the … Continue reading
Posted in Cultural Differences
Tagged adrian g stewart, cultural differences
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Procrastination
Believe it or not this is actually one of my weaknesses… my reason for writing about it here is because several people have read this embryonic blog and said to me me; “I would love to do that but….” Here are the … Continue reading
The Art of the Start
Last weekend I had to take a 12 hour drive and wanted to make the most of the journey so decided the time had come to sign up with Audible.com via Amazon and find a book that would keep my … Continue reading
Posted in Strategy
Tagged adrian g stewart, Amazon, Audible.com, Guy Kawasaki, iPhone
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The Return of Alfa Romeo
If you can remember The Graduate from 1967 you will know it featured….. the Alfa Romeo Spider an iconic red Italian sports car from a time when product placement was yet to be invented….. FIAT have a 30% stake in Chrysler which … Continue reading
Posted in Cultural Differences
Tagged adrian g stewart, Alfa Romeo, Chrysler, FIAT
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BP – Ad Campaign to Express Remorse
According to people that should know BP has commissioned a series of ads as it starts the not insignificant task of reairing its tarnished image. Full page spreads have been booked in the press, as well as in magazines such as The … Continue reading
Posted in Advertising, Strategy
Tagged adrian g stewart, advertising, BP, Ogilvy
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Will Smart Phones Kill Our Old friend e-mail?
Smart phones and their associated Apps are the hot new kids in town. e-mail which has been a faithful friend for almost 15 years has an uncertain future. One of the reasons e-mail has been so popular is its low … Continue reading
Posted in General
Tagged adrian g stewart, e-mail, smartphone
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What do Zipcar and Living Social have in common?
Zipcar, trading on the Nasdaq under the ticker “ZIP,” gained 67%, opening at $30……….. If you haven’t heard, Zipcar is a car-sharing service that’s popular in cities like San Francisco and Boston for example. Zipcar members rent cars, located in convenient spots, they … Continue reading
Posted in Strategy
Tagged adrian g stewart, America Online, Marketing, Revolution LLC, Steve Case, Zipcar
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Social by Design
Facebook Deals is becoming part of a natural evolution “social by design” brands are making to incorporate social and location -based media into their business models. Here in the US Facebook Deals is open to any brand that has a facebook … Continue reading
Posted in Advertising, Promotion, Technology
Tagged adrian g stewart, Facebook, GM
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