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Category Archives: General
LinkedIn – Falls to Microsoft
On Monday June 13th, Microsoft said that it would acquire LinkedIn in a $26.2 billion cash deal. The acquisition, by far the largest in Microsoft’s history, unites two companies in different businesses: one a huge developer of software tools, the other … Continue reading
When Worlds Collide!
Snapchat Inc. the startup famous for delivering social media content that self-deletes has recently raised more than $1.8 billion from an investment round that took more than 12 months to complete. Several new investors, including Sequoia Capital, Spark Capital, Meritech … Continue reading
Posted in Consumer Behaviour, Cultural Differences, General, Social Media, Strategy
Tagged Millennials, Snapchat
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Nike Founder Tells His Story
With an OOKII Company office in Portland, the home of Nike, it’s impossible not to take a deep interest in this fascinating story. In his memoir, Shoe Dog, which comes out tomorrow April 26th, 2016 Nike founder and CEO Phil Knight … Continue reading
Posted in General, Media Relations, Promotion
Tagged Nike
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VC Investments
There is never a shortage of new ideas and the entrepreneurs behind them, but the number who secure investment does vary. In the first quarter of 2016 it was particularly difficult for entrepreneurs. Fewer startups received first-time funding and those … Continue reading
Posted in General, Strategy, Technology
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Poor Crisis Management Rapidly Undermines Brand Values
As the University of British Columbia stumbles from crisis to crisis, UBC officials have tried in vain to put a brave face on their problems ranging from sexual assaults to faculty mutiny. While it is completely understandable that one of … Continue reading
Posted in General, Media Relations, Public Relations, Strategy
Tagged UBC, University British Columbia
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Open All Hours
After graduating I joined IBM as a mainframe salesman – The IBM employee handbook stated that we all had “a job for life”, and we were looking forward to it. The internet and mobile phones were yet to be invented, when … Continue reading
Posted in Cultural Differences, General, Technology
Tagged adrian g stewart, cultural differences
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It’s an ill wind that blows nobody any good.
The Iran nuclear deal framework was a preliminary framework agreement reached between the Islamic Republic of Iran and a group of world powers: the P5+1 (the permanent members of the United Nations Security Council–the United States, the United Kingdom, Russia, … Continue reading
Posted in General, Strategy
Tagged adrian g stewart, Marketing
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Censors or Custodians of the Comments?
The debate about comment sections on web sites can be as divisive as the comments themselves. Recently The Verge and The Daily Dot closed their comments sections because they’ve become too hard to manage. Moderating comments is a significant task … Continue reading
Posted in General
Tagged adrian g stewart, Internet, Public Relations
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Employees Will Help Build The Brand…If You Create the Right Environment.
Many employees have contact with customers either through formal customer touch points as part of their roles and responsibilities or via social media or any number of other informal settings. The attitudes and behaviors of employees are at the core … Continue reading
Posted in General
Tagged adrian g stewart, Internal Branding
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Will Smart Phones Kill Our Old friend e-mail?
Smart phones and their associated Apps are the hot new kids in town. e-mail which has been a faithful friend for almost 15 years has an uncertain future. One of the reasons e-mail has been so popular is its low … Continue reading
Posted in General
Tagged adrian g stewart, e-mail, smartphone
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