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Tag Archives: Public Relations
Marketing Marijuana – and some of the weird rules
Because cannabis is becoming legal on a state by state basis the regulations around its marketing are equally fragmented. If you take the fragmented state by state approach and layer on an inclination by states to develop elaborate regulations, rules … Continue reading
Posted in Consumer Behaviour, Cultural Differences, Marketing, Public Relations
Tagged adrian g stewart, Marketing, Public Relations
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External Marketing Firms Offer the Best of Both Worlds
Successful marketing is vital for corporate success. Managing the marketing process in today’s digital world is complex and fraught with difficulties. Which is why large organizations increasingly turn to outside marketing firms for help. As McKinsey describes it; The teams … Continue reading
Posted in General, Marketing, Strategy
Tagged adrian g stewart, Marketing, Mobile Agency, OOKII Company, Public Relations
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Presentation to Make? Here Are 12 Questions That Will Help You Connect With Your Audience.
As Dale Carnegie once said, “There is no sweeter sound to any person’s ear than the sound of their own name…” Successful presentations connect with the audience and gain their attention. Here are 12 questions to help facilitate that process. … Continue reading
Posted in Consumer Behaviour, General
Tagged adrian g stewart, OOKII Company, Public Relations
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Startups Who Want to do PR In-house
Want to take the DIY route to creating media coverage for your startup? Read on here is some quality advice and guidance to help you be successful. Be Honest Ask yourself honestly what are you doing that is truly newsworthy? The … Continue reading
Posted in Media Relations, Public Relations, Strategy
Tagged adrian g stewart, Public Relations, Startups
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Fake News and its Impact on Public Relations
As the adage goes, a lie races around the world in the time it takes the truth to put its shoes on. Shortly after the 2016 US Presidential election, America’s interest in “fake news” spiked. This was fueled in part … Continue reading
Posted in Consumer Behaviour, Cultural Differences
Tagged adrian g stewart, cultural differences, Fake News, Public Relations
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Censors or Custodians of the Comments?
The debate about comment sections on web sites can be as divisive as the comments themselves. Recently The Verge and The Daily Dot closed their comments sections because they’ve become too hard to manage. Moderating comments is a significant task … Continue reading
Posted in General
Tagged adrian g stewart, Internet, Public Relations
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