Tag Archives: Marketing

People Buy from People

People buy from people – this advice was given to me a long time ago when I was starting out as an IBM mainframe salesperson.  It has stood the test of time and in today’s digital age it is still … Continue reading

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How Marketable is Rory McIlroy?

After Rory McIlroy’s collapse at the Masters 2 months ago some people doubted whether such a young man would be able to rebound….ever! How he proved them wrong, with a record breaking performance in last weekend’s US Open those that … Continue reading

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What do Zipcar and Living Social have in common?

Zipcar, trading on the Nasdaq under the ticker “ZIP,” gained 67%, opening at $30……….. If you haven’t heard, Zipcar is a car-sharing service that’s popular in cities like San Francisco and Boston for example. Zipcar members rent cars, located in convenient spots, they … Continue reading

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+1

When we are confronted by a large array of alternatives we often rely on friends and family to help us make a choice. Now Google gives you that capability… a bit like Pre-Crime in the movie Minority Report with +1 … Continue reading

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Tesla – Noooooo

Well after my post yesterday on the underwhelming contribution of Tesla cars to the issue of climate change I didn’t imagine that I would be writing about Tesla again today. But I am…. Back in 2008 ‘Top Gear’ broadcast a … Continue reading

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Tesla hits Ten Million

It sounded very impressive yesterday when I read that the cumulative distance driven by all the Tesla cars in the world have reached 10 million miles (16 million kilometers). However, I couldn’t help reaching for my calculator and cranking out a few … Continue reading

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Day Zero

Today I closed down two old blogs and started this new one. I will miss the old guys but it feels great to have a blank canvas. So why call it Storm in a Teacup? What I like most about this idiom is … Continue reading

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