Category Archives: Public Relations

The Powerful Role of PR in Recruitment

Just as consumers value user experience and reviews as part of their shopping process. Prospective employees use reviews and opinions on the web as a primary source of information when forming an opinion about an organization. If you want to … Continue reading

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What is Digital Marketing and How is this Affecting Our Future?

This was the question posed at the recent CIM digital marketing summit. In October 2015 the Chartered Institute of marketing held its third digital summit in London at The British Museum, London. The keynote speakers explored digital transformation, the current … Continue reading

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